Some people will tell you at the drop of a hat what fabulous work they do—you just want to roll your eyes listening to them. Most of us are more reticent, right?

My clients often worry that in describing their value, they’ll sound like they’re bragging or they’re too “salesy.” But that fear of boasting creates its own problem.

You’ll hear women especially, but often men too, undermining themselves even while they’re trying to promote their work.

Check out this quick video and discover what not to say.

Catherine Johns: Don't Minimize Your Work

Thanks to Women Belong for this clip is from their Virtual Speaker Session.

If you’ve been diminishing your impact by the way you talk about your work, post a comment below to declare you’re done with all that.