To be a masterful speaker, you’ll need to find the balance between commanding a room and connecting with the individuals in that room.

Some speakers are naturally in charge—but they seem to be missing an element of warmth or friendliness or congeniality. We believe they know what they’re talking about, but we’re not sure we like them. That can be deadly in business.

Others are extremely likeable—but we don’t hear their expertise, confidence or authority. An audience may wonder how seriously to take them. That too can be deadly in business.

So you’ll want your presentation to be a dance between command and connection; fluid as opposed to rigid.

If your natural communication style is more affable, approachable, easygoing…commanding the room can be a challenge.

This quick video shows you how to meet the challenge.